{"id":767,"date":"2021-01-25T18:04:07","date_gmt":"2021-01-25T17:04:07","guid":{"rendered":"https:\/\/www.texen.com\/?page_id=767"},"modified":"2024-11-14T15:12:53","modified_gmt":"2024-11-14T14:12:53","slug":"collection-be-green","status":"publish","type":"page","link":"https:\/\/www.texen.com\/en\/nos-marches\/nos-standards\/collection-be-green\/","title":{"rendered":"La collection Be Green"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":0,"parent":514,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/template-produits-case-study.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-767","page","type-page","status-publish","hentry"],"acf":{"actualites":"","push_pages":[{"texte_push":"Nos march\u00e9s","page":"https:\/\/www.texen.com\/en\/markets-offer\/"},{"texte_push":"Compacts","page":"https:\/\/www.texen.com\/en\/nos-marches\/nos-standards\/compacts\/"}],"header-img":6545,"titre_page":"La collection Be Green ","texte_intro":"

Adoss\u00e9 \u00e0 la r\u00e8gle des trois \u00ab\u2009R\u2009\u00bb que sont les axes Reduce, Recycle, Re-use, la collection Be Green de Texen pr\u00e9sente des produits innovants compos\u00e9s de nouveaux mat\u00e9riaux. Visant l\u2019\u00e9conomie de la mati\u00e8re et la simplification des process : des bo\u00eetiers tout plastique r\u00e9alis\u00e9s en une seule pi\u00e8ce, des tubes inject\u00e9s dans la m\u00eame logique, un rouge \u00e0 l\u00e8vres sans col ni lubrifiant ou encore un applicateur micro-inject\u00e9 en alternative au flocage. Sur l\u2019axe re-use, les pinceaux, lipstick, stylos parfumants ou tubes sont interchangeables, rechargeables, remplissables, et les pots pr\u00e9sentent des cupules amovibles. Dernier axe, Texen propose une collection compl\u00e8te d\u2019applicateurs et d\u2019accessoires recycl\u00e9s et recyclables pour le soin et le maquillage.<\/p>\n","chapeau":"","apercu_img":237,"etapes":[{"titre_du_bloc":"Pot rechargeable ","image":"https:\/\/www.texen.com\/app\/uploads\/2021\/01\/Pot-rechargeable-by-Texen-scaled.jpg","texte":" "},{"titre_du_bloc":"Boitier une pi\u00e8ce ","image":"https:\/\/www.texen.com\/app\/uploads\/2021\/01\/Boitier-Be-Green-Texen-scaled.jpg","texte":" "},{"titre_du_bloc":"Stylo parfum rechargeable ","image":"https:\/\/www.texen.com\/app\/uploads\/2021\/01\/Stylo-Parfum-by-Texen-scaled.jpg","texte":"Dans la gamme BE GREEN, ce pinceau revendique une fonction rechargeable associ\u00e9e \u00e0 un geste de parfumage intuitif et glamour. 100 % personnalisable, il convient au parfum, mais \u00e9galement \u00e0 des formules soin ou maquillage.\r\nProduit green par excellence, il est \u00e9quip\u00e9 d\u2019une recharge que la consommatrice peut changer facilement. \r\nIl est disponible en version plastique ou aluminium. \r\nL\u2019applicateur se d\u00e9cline \u00e0 la demande : poils synth\u00e9tiques, flocage, silicone."},{"titre_du_bloc":"Tottle rPET","image":"https:\/\/www.texen.com\/app\/uploads\/2021\/10\/Standard_-Tottle-1-scaled.jpg","texte":" "},{"titre_du_bloc":"Tube une pi\u00e8ce","image":"https:\/\/www.texen.com\/app\/uploads\/2021\/07\/Tube-une-pi\u00e8ce.jpg","texte":" "},{"titre_du_bloc":"Spatules PCR","image":"https:\/\/www.texen.com\/app\/uploads\/2022\/11\/PCR-spatula-scaled.jpg","texte":" "},{"titre_du_bloc":"Pinceaux recycl\u00e9s ","image":"https:\/\/www.texen.com\/app\/uploads\/2022\/11\/Eco-recycled-brush-scaled.jpg","texte":" "},{"titre_du_bloc":"Pinceau \u00e0 t\u00eate interchangeable","image":"https:\/\/www.texen.com\/app\/uploads\/2022\/11\/Interchangeable-brush-scaled.jpg","texte":" "}]},"yoast_head":"\nLa collection Be Green - 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